Washington D.C.
Branded Cities’ digital offering in the heart of Washington D.C. is a mix of large and medium format digital screens surrounding key Metro stations, ready to target the right audience at the right time. The D.C. Digital Network offers a network of 14 screens, all capable of delivering full motion and dynamic creative.
#7
DMA
14
Faces in D.C.
1,835,400
4-Week Average Circulation
Metro Center
Located within blocks of Chinatown, the Capital One Arena and several tourist destinations, this Metro Center Station signage reaches residents, visitors, key influencers and decision makers in Washington, DC and is steps from the National Portrait Gallery. In addition to being in the epicenter of the Metro system, the neighborhood includes several museums, nightlife, restaurants and hotels.
L’Enfant Plaza
Located in Washington D.C.’s Southwest Financial Center, these two large-format and full-motion digital units are key for targeting members of Congress, government workers, affluent Virginians making use of the Virginia Rail Express and a growing Hip & Trendy audience drawn to the area’s Wharf district. Points of interest in the area include the Spy Museum, the National Mall, key Federal agencies such as the Department of Education, Department of Energy, Homeland Security and the Federal Aviation Administration.
I Street - McPherson Square
Two digital displays in Washington D.C.’s central business district are just steps from The White House and the Department of the Treasury. These Downtown D.C. units profile to a business-oriented audience as well as upper-middle class families from surrounding affluent suburbs of Arlington and Fairfax who use the McPherson Square Station as a transfer point.
Friendship Heights
Friendship Heights is a high-end urban commercial and residential neighborhood in northwest Washington D.C. Branded Cities’ two high impact digital units at this location serve affluent and younger families who come to shop at the upscale retail offerings in the area. Current points of interest include the Shops at Wisconsin Place, Whole Foods, Geico’s Corporate Headquarters, Bloomingdales and Saks Fifth Avenue.